CHARLESTON, S.C. (PRWEB) January 28, 2021
Aari & Co., a Southern-based Black-owned all-natural skincare brand, is proud to announce the release of their new product line. All products are handmade, toxin, and cruelty-free, and all ingredients are ethically traded and sourced. Aari & Co. is committed to creating products that combine herbal infusion, organic oil, and butter to rejuvenate skin and hair and help users glow from the outside in.
Aari & Co. was created by Shanetta Wilkins, a plant-based biochemist, on a mission to spread her love of individuals, animals, and the environment by creating all-natural, cruelty-free products that nourish skin and hair. After researching the ingredients to products she often used, Shanetta was shocked by the dangerous chemicals she was being exposed to and dismayed by the global environmental impact sourcing these ingredients had. Shanetta set out to create something better, recognizing that it is possible to feel clean, rejuvenated and refreshed without the use of toxins, artificial fragrance, parabens, sulfates, or mineral oils. After hand creating herbal infused shampoo bars, nourishing conditioners, and moisturizing body soaps in her kitchen, and testing formulations on friends and family, Shanetta created a line of products that are environmentally friendly and ethically made while still being highly effective.
Aari & Co is formulated for all skin types and offers a wide range of products, from shampoo bars and conditioners to facial cleansers to an entire body soap collection. One thing that connects all of these products is that they all stay true to Aari & Co. and Shanetta’s vision and mission. They are sustainable, plant-based, and even packaged in recyclable paper. Aari & Co. customers are already raving about the product. One customer summed up the overall appeal of the product. She said: “I used this brand numerous times now and my dark spots have faded and my skin looks and feels smoother.”
All of Aari & Co.’s products have an intimate, personal feel. The Hattie Que Body Soap Collection is an excellent example of the inspired vision behind Aari & Co. It is a line of organic herbal infused soap dedicated to the legacy of Shanetta’s grandmother, Ms. Hattie Que, who was a wife, mother, herbalist, soap maker, midwife, and a woman of great courage, strength, and faith. Shanetta’s vision and fundamental moral beliefs are intrinsically linked to every product Aari & Co. offers, making the brand one of a kind and as special as Shanetta and her loved ones are.
Aari & Co. prices are fairly reasonable ranging from $10 for individual products to hair care and facial bundles for $35 and up. To learn more about Aari & Co., please visit the company’s website and Instagram page.
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